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L’exposition inaugurale « della Lamborghini Lounge Tokyo e dell’Ad Personam Studio » présente entre deux univers de marque, Automobili Lamborghini et la griffe éponyme du célèbre créateur de mode, fashion designer, Yohji Yamamoto. THE LOUNGE TOKYO offre le cadre idéal pour présenter une autmobile Aventador S, au V12 6.5L, « habillée » par Yohji Yamamoto, ainsi qu’une collection capsule co-brand composée de trois pièces uniques : mod coat, bomber jacket, hoodies weatshirt. Présentation.
Lamborghini Lounge Tokyo preview
Yohji Yamamoto ?
fashion designer based in Tokyo and Paris. Considered a master tailor, known for his avant-garde tailoring featuring Japanese design aesthetics
Le styliste Yohji Yamamoto est connu pour l’esprit d’avant-garde de ses vêtements, créant fréquemment des modèles très éloignés des tendances actuelles. Ses silhouettes surdimensionnées, qui sont sa signature, présentent souvent des drapés aux textures variées. Les collections de Yohji sont principalement réalisées en noir, une couleur que Yamamoto a décrite comme « modeste et arrogante à la fois »
The real art is making people happy, but also asking questions about society.
Yohji Yamamoto
Sa première collection sous la marque hs Y’s, se concentrait sur une collection pour femmes qui reflétait les vêtements masculins typiques, avec des vêtements coupés dans des formes épurées, des tissus lavés et des couleurs sombres.
Yohji’ collections are predominately made in black, a colour which Yamamoto has described as “modest and arrogant at the same time. Black is lazy and easy – but mysterious. But above all black says this: « I don’t bother you – don’t bother me »
Et quelques collections ont des applats de nuances rouge, plein ou en couleur d’accentation.
Yamamoto’s work has also become familiar to consumers through his collaborations with other fashion brands, including Adidas (Y-3), Hermès, Mikimoto, Mandarina Duck and New Era Cap Company; and with artists of different genres, such as Tina Turner, Sir Elton John, Placebo, Takeshi Kitano, Daniel Barenboim, Pina Bausch and Heiner Müller. and now Automobili Lamborghini.
Inspirée de la collection masculine 2020 du fashion styliste designer, qui a débuté en janvier, la voiture s’habille de la palette de couleurs noir et rouge de la saison, empruntant les plaids, les points et les rayures de peinture punk 黒 qui ont servi de motifs sur un textile à fond 赤
Design Lamborghini Aventador S x Yohji Yamamoto
When Mitja Borkert, Head of Design for Automobili Lamborghini, met Yohji Yamamoto at Paris Fashion Week in January 2020, he was impressed by the style resulting from the contrasting red and black in the collection presented, as well as by the outstanding craftsmanship embodied in each item of clothing. The correlation in brand values between Lamborghini and Yohji Yamamoto was clear and the collaboration was born.
Design extérieur Lamborghini Aventador S x Yohji Yamamoto
Automobili Lamborghini e Yohji Yamamoto celebrano l’inaugurazione della Lamborghini Lounge Tokyo e dell’Ad Personam Studio
The inaugural exhibition sees a collaboration between Lamborghini and the eponymous brand of the world-renowned fashion designer Yohji Yamamoto: the lounge offers the perfect setting to present an Aventador S “dressed” by Yohji Yamamoto, alongside a cobbbrand capsule collection comprised of three unique pieces: mod coat, bomber jacket and hoodie sweatshirt.
Taking inspiration from the Paris collection, the Lamborghini Centro Stile imagined the iconic Aventador S as a canvas to paint.
The distinctive Gandini line characterizing each Lamborghini is still clearly visible in the Aventador, but dressed with selected patterns from the clothing collection: the same designs enhance the Aventador S’s interior.
Design intérieur Lamborghini Aventador S x Yohji Yamamoto
“It has been exciting to have the chance to work with Yohji Yamamoto, the world-renowned fashion icon, who innately understood our significant Lamborghini design DNA. Our collaboration inspired this outstanding artwork and design for the Aventador S, which was unveiled today, and celebrates Italian craftsmanship connecting with Japanese culture.”
Mitja Borkert, Design, Automobili Lamborghini
Moteur Lamborghini Aventador S x Yohji Yamamoto
“With their inimitable design, Lamborghini super sports cars are more instantly recognizable than any other car manufacturer – just one glance is enough. I am delighted to see the realization of this collaboration, highlighting the uniqueness, the timelessness, and the abundant passion, which are characteristic of both our brands.”
Yohji Yamamoto
Yohji Yamamoto artwork on Aventador S
Lamborghini’s iconic lines meet Yohji Yamamoto’s unconventional design. The grand opening of THE LOUNGE TOKYO witnessed the outstanding artwork and design by the eponymous brand on an Aventador S, celebrating Italian craftsmanship and connects it with the Japanese cultureuncensored quote:
Mitja Borkert, Head of Design di Automobili Lamborghini, ha incontrato Yohji Yamamoto in occasione della settimana della moda di Parigi a gennaio 2020, ed è rimasto colpito dallo stile creato dal contrasto tra rosso e nero nella collezione presentata, ma anche dall’eccezionale maestria che traspariva da ogni capo.
I valori in comune tra Lamborghini e Yohji Yamamoto erano evidenti e la collaborazione inevitabile.
Ispirato dalla collezione di Parigi, il Centro Stile Lamborghini ha immaginato l’iconica Aventador S come una tela su cui dipingere. L’inconfondibile Gandini Line, che caratterizza ogni Lamborghini, pur rimanendo chiaramente visibile sull’Aventador, è arricchita da motivi selezionati dalla collezione di abbigliamento, gli stessi che decorano gli interni di Aventador S.
Source et images :
Automobili Lamborghini
Yohji Yamamoto
Fédération de la Haute Couture et de la Mode